Selling in the Winter Attracts Serious Buyers

We appreciate you checking out our latest video. Every year around this time, one of the most common reasons for homeowners not wanting to list their house is they feel the winter months are not a good time to sell.  Today we are going to discuss why this belief is an urban myth and why it may be in your best interest to put your house on the market now as suppose to waiting until the spring.

A recent study of more than 7 million home sales over the past four years revealed that the season in which a home is listed may be able to shed some light on the likelihood that the home will sell for more than asking price, as well as how quickly the sale will close.

It's no surprise that listing a home for sale during the spring saw the largest return, as the spring is traditionally the busiest month for real estate. What is surprising, though, is that listing during the winter came in second!

Among spring listings, 18.7 percent of homes fetched above asking, with winter listings not far behind at 17.5 percent. While 48.0 percent of homes listed in spring sold within 30 days, 46.2 percent of homes in winter did the same.

The study goes on to say that buyers in the winter often need to move, so they're much less likely to make a lowball offer and they'll often want to close quickly -- two things that can make the sale much smoother.

If you are debating listing your home for sale within the next 6 months, keep in mind that spring is when most other homeowners will decide to list their homes as well.  More listings on the market mean more competition.  Even though there may be fewer buyers in the market during the winter months, those choosing to look will be serious buyers.  Bottom line -- listing your home this winter will ensure that you have the best exposure due to less competition to contend with and serious buyers who are out looking now!

There are pros on cons to selling in any season, but as we have discussed, there are obvious benefits for listing in the winter.  If you’re a home seller wanting to take advantage of the decreased winter inventory and looking for a serious buyer give us a call today for a free consultation at 956-203-0044.  We would love the opportunity to discuss how our team can get your home the most exposure so that it sells for the most amount money in shortest time frame.  We look forward to hearing from you.

We Specialize In These Hidalgo County Area Communities

Alamo | Donna | Edinburg | Hidalgo | McAllen
Mercedes | Mission | Pharr | San Juan | Weslaco

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