Our Threefold Approach to Selling Homes

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Here at the Ryan and Brian Team, one of our specialties is working with sellers who have failed to sell in the past. There is nothing more frustrating than seeing your property sit stale on the market and eventually expire. Here are some of the most common reasons homes don’t sell, and what we do differently to get our homes sold.

Let’s start with marketing. It provides exposure to your property, and brings more buyers to the table. Most agents don’t know that when they are in the business of selling real estate, they are in the business of marketing as well. The average agent spends only around $500 a year on marketing. Our team spends thousands each month to get our listings out there. We have a full-time marketing coordinator dedicated to getting your home the most exposure possible.

At any given time, we have a large pool of buyers who are actively seeking a home. When we acquire a listing, we immediately look at this list and see if any would be a good fit. There are over 800 Realtors in the greater McAllen area; it’s our job to highlight your property to these agents so they can match up their buyers to your home as well.
Your home won’t sell if the price isn’t right.

A lot of agents won’t tell you the hard truth if your home’s condition simply isn’t up to par for a quick and profitable sale. If you have put off maintenance or repair issues, it could end up costing you and turn buyers off to your home. An untidy home is also likely to keep buyers away. Treat your house like a product when you’re selling, and realize that it’s not going to sell itself. We will give you a plan to help your home become more appealing. We can uncover hidden issues before you go on the market and determine which upgrades are most cost-effective and will drive the highest number of buyers to your home before you get on the market.

Even if your home is in good condition, it won’t sell if the price isn’t right. If you overprice your home, it may end up sitting on the market for months and result in you getting a lower offer. Pricing right from the beginning is smart. We can help determine where your home will sell quickly and for the most money possible by looking at market statistics as well as comparable homes and current trends.

If you want to learn more about how our team can help your home sell for more, give us a call or send us an email today for a free consultation. We would be happy to answer any questions you may have.

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